Friday, January 21, 2011

Honda Malaysia

Honda's Malaysia counterpart expects to be selling around 48 000 vehicles this year, a jump of 8% from last year.

Honda sold around 44 486 vehicles last year on a record 15% year-on-year growth.

Honda Malaysia believes that the continuity of buyers' positive sentiment will allow them to capture 8% of the Malaysian automobile industry volume at 600 000 units. Growth for Honda came from its best-selling subcompact sedan, the City, having sold 19 946 units last year representing more than 45% of total sales followed by the compact sedan, Civic at 20% and the mid-size luxury sedan, the Accord at 16%.

Honda will also be introducing upgraded and new hybrid vehicles in Malaysia this year following a very positive launch of the Insight model earlier last year having 1 300 bookings for the new model.

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