Tuesday, December 29, 2009

Most A-list female singers from Mariah Carey to Britney Spears to Christina Aguilera has her own fragrance.

So it was only a matter of time before Beyonce Knowles created her own scent.

After years of appearing in perfume advertisements for other designers, the 28-year-old has finally launched her own eau de parfum called Heat.

Sizzling: Beyonce Knowles pulls a seductive pose in a red satin dressing gown in the posters for her first fragrance Heat

Beyonce can currently be seen on screen in the adverts for Emporio Armani Diamonds, and previously starred in commercials for Tommy Hilfiger's True Star fragrance from 2005 until 2006.

Heat, which comes packaged in a red triangular bottle, isn't released in U.S. stores until February 2010, before going international next summer.

In the first posters for the perfume, a scantily-clad Beyonce poses in nothing but a red satin dressing gown under the tagline 'Catch the fever'.

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